Does anyone ever fall for this stuff?

Not only do they print “PLEASE DO NOT DISCARD” on the envelope…a dead giveaway that the only reasonable thing to do with it is discard it immediately…they try to make the solicitation look like it contains a check.

And they try to make it look like a government check at that.

I suppose they must get SOME business from these things, otherwise they wouldn’t waste the money creating and mailing them.  But I can’t imagine who even opens them.

I sure don’t.  This one had no indication whatsoever on the outside identifying its source.  It went directly into the shredder without being opened and I don’t even know who it was from or what they were advertising…and don’t really care.

Here’s the thing:  when I want or need a home equity loan, a mortgage refinance, a credit card, home improvements or a car loan, I’ll do some research, shop around, find the best price/rates I can and purchase when I’m ready from a reputable bank or finance company.

How many people actually get one of these things and think “gee, I didn’t realize how badly I really need another mortgage…the company that sent out this deceptive advertisement disguised to look like a check is surely a reputable, trustworthy business, I’ll give them a call…”

2 thoughts on “Does anyone ever fall for this stuff?

  1. LOL- I got one of those in the mail today and one from the humane society of the U.S.
    My tactic for this trash- wich I theorhetically am supposed to 'reduce/reuse/recyle- is to open the envelope, remove the 'prepaid reply envelope' and stuff the remainder into it, then return to sender- ala they pay the postage. So it's a double treat for me: I get to reduce my recycle wastes, and most of all, get to stick them with more postage charges so they can waste more of their money while covering the expenditure costs of recycling their trash.
    Shy III

  2. Curtis, you wrote, "How many people actually get one of these things and think "gee, I didn't realize how badly I really need another mortgage…the company that sent out this deceptive advertisement disguised to look like a check is surely a reputable, trustworthy business, I'll give them a call…"

    The answer is A LOT OF PEOPLE DO!

    I've always been curious about this very thing. Then, I met a guy that worked in the biz. The truth is that direct snail-mail marketing is extremely profitable. Morons abound, my friend!

    I always throw the junk in the trash myself, but companies have counted the costs, done the research, and know that it is worth it.

    In my business I buy corrugated boxes, and shipping supplies to ship my product. I have always bought from one particular company, "U-Line." I'll swear Curtis, I get at least one 250 page, four color catalog from them every month…sometimes twice a month. I have often wondered just how much money they spend notifying me of what I ALREADY KNOW. And, just how many times do I need to be reminded that they sell boxes, tape, bubble-wrap, etc.????

    Evidently, I need to be reminded often…

    Direct mail marketing is used by so many companies for one reason. It works. Believe it or not. Ya' know…fish still bite plastic worms…

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